Dollar Shave Club vs Molton Brown
Comparison across key tracked email marketing metrics.
| Metric | Dollar Shave Club | Molton Brown |
|---|---|---|
| Total emails | 59 | 11 |
| Emails per week | 15.28 | 3.09 |
| Promotional emails | 59 | 10 |
| Product launches | 2 | 0 |
| Editorial emails | 0 | 1 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 81.82% |
| Average discount | 74.83% | 23.33% |
| Most active day | Wednesday | Friday |
| Most common campaign type | promotion | promotion |
