Davines North America vs Drybar
Comparison across key tracked email marketing metrics.
| Metric | Davines North America | Drybar |
|---|---|---|
| Total emails | 11 | 15 |
| Emails per week | 4.25 | 5.52 |
| Promotional emails | 6 | 15 |
| Product launches | 1 | 1 |
| Editorial emails | 2 | 0 |
| Other emails | 2 | 0 |
| Discount frequency | 9.09% | 100.00% |
| Average discount | n/a | 22.14% |
| Most active day | Tuesday | Tuesday |
| Most common campaign type | promotion | promotion |
