Comparison across key tracked email marketing metrics.
| Metric | Cupshe US | Lulus |
|---|---|---|
| Total emails | 19 | 6 |
| Emails per week | 16.64 | 9.87 |
| Promotional emails | 16 | 5 |
| Product launches | 1 | 0 |
| Editorial emails | 1 | 0 |
| Other emails | 1 | 1 |
| Discount frequency | 78.95% | 83.33% |
| Average discount | 25.63% | 19.00% |
| Most active day | Saturday | Monday |
| Most common campaign type | promotion | promotion |