Cremo Company vs Penhaligon's
Comparison across key tracked email marketing metrics.
| Metric | Cremo Company | Penhaligon's |
|---|---|---|
| Total emails | 9 | 12 |
| Emails per week | 4.27 | 2.07 |
| Promotional emails | 8 | 12 |
| Product launches | 0 | 1 |
| Editorial emails | 0 | 0 |
| Other emails | 1 | 0 |
| Discount frequency | 88.89% | 100.00% |
| Average discount | 28.00% | 16.25% |
| Most active day | Wednesday | Friday |
| Most common campaign type | promotion | promotion |
