Comparison across key tracked email marketing metrics.
| Metric | Credo Beauty | Aveda Online |
|---|---|---|
| Total emails | 7 | 73 |
| Emails per week | 10.68 | 16.25 |
| Promotional emails | 7 | 55 |
| Product launches | 0 | 13 |
| Editorial emails | 0 | 2 |
| Other emails | 0 | 3 |
| Discount frequency | 100.00% | 58.90% |
| Average discount | 15.71% | 23.61% |
| Most active day | Sunday | Sunday |
| Most common campaign type | promotion | promotion |