Commodity Fragrances vs Drybar
Comparison across key tracked email marketing metrics.
| Metric | Commodity Fragrances | Drybar |
|---|---|---|
| Total emails | 12 | 15 |
| Emails per week | 4.20 | 5.52 |
| Promotional emails | 9 | 15 |
| Product launches | 4 | 1 |
| Editorial emails | 1 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 66.67% | 100.00% |
| Average discount | 10.00% | 22.14% |
| Most active day | Tuesday | Tuesday |
| Most common campaign type | promotion | promotion |
