Comparison across key tracked email marketing metrics.
| Metric | CHANEL | Soapwalla |
|---|---|---|
| Total emails | 15 | 9 |
| Emails per week | 2.69 | 1.78 |
| Promotional emails | 4 | 9 |
| Product launches | 3 | 0 |
| Editorial emails | 4 | 0 |
| Other emails | 4 | 0 |
| Discount frequency | 13.33% | 88.89% |
| Average discount | n/a | 11.00% |
| Most active day | Friday | Tuesday |
| Most common campaign type | product_launch | retention |