Comparison across key tracked email marketing metrics.
| Metric | CHANEL | Mission Mercantile |
|---|---|---|
| Total emails | 17 | 6 |
| Emails per week | 2.78 | 6.37 |
| Promotional emails | 4 | 3 |
| Product launches | 3 | 0 |
| Editorial emails | 4 | 2 |
| Other emails | 6 | 1 |
| Discount frequency | 11.76% | 50.00% |
| Average discount | n/a | 15.00% |
| Most active day | Friday | Monday |
| Most common campaign type | seasonal | editorial |