Comparison across key tracked email marketing metrics.
| Metric | CHANEL | Jo Malone London |
|---|---|---|
| Total emails | 8 | 19 |
| Emails per week | 2.76 | 5.52 |
| Promotional emails | 2 | 18 |
| Product launches | 2 | 3 |
| Editorial emails | 2 | 0 |
| Other emails | 2 | 0 |
| Discount frequency | 0.00% | 89.47% |
| Average discount | n/a | 10.00% |
| Most active day | Friday | Sunday |
| Most common campaign type | promotion | seasonal |