Comparison across key tracked email marketing metrics.
| Metric | CHANEL | Charlotte Tilbury |
|---|---|---|
| Total emails | 15 | 12 |
| Emails per week | 2.69 | 6.74 |
| Promotional emails | 4 | 12 |
| Product launches | 3 | 1 |
| Editorial emails | 4 | 0 |
| Other emails | 4 | 0 |
| Discount frequency | 13.33% | 100.00% |
| Average discount | n/a | 22.50% |
| Most active day | Friday | Friday |
| Most common campaign type | product_launch | promotion |