BYREDO vs Penhaligon's
Comparison across key tracked email marketing metrics.
| Metric | BYREDO | Penhaligon's |
|---|---|---|
| Total emails | 9 | 6 |
| Emails per week | 2.97 | 1.91 |
| Promotional emails | 9 | 6 |
| Product launches | 2 | 0 |
| Editorial emails | 1 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 100.00% |
| Average discount | n/a | 16.25% |
| Most active day | Friday | Friday |
| Most common campaign type | seasonal | promotion |
