Comparison across key tracked email marketing metrics.
| Metric | BYLT | Cupshe US |
|---|---|---|
| Total emails | 6 | 18 |
| Emails per week | 4.82 | 17.73 |
| Promotional emails | 5 | 14 |
| Product launches | 0 | 1 |
| Editorial emails | 0 | 1 |
| Other emails | 1 | 2 |
| Discount frequency | 83.33% | 72.22% |
| Average discount | 35.00% | 26.43% |
| Most active day | Wednesday | Saturday |
| Most common campaign type | promotion | promotion |