Bonafide vs Elvie
Comparison across key tracked email marketing metrics.
| Metric | Bonafide | Elvie |
|---|---|---|
| Total emails | 5 | 6 |
| Emails per week | 6.37 | 7.63 |
| Promotional emails | 4 | 6 |
| Product launches | 1 | 0 |
| Editorial emails | 1 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 80.00% | 100.00% |
| Average discount | 26.25% | 12.50% |
| Most active day | Sunday | Thursday |
| Most common campaign type | promotion | promotion |
