Bluemercury vs Diptyque
Comparison across key tracked email marketing metrics.
| Metric | Bluemercury | Diptyque |
|---|---|---|
| Total emails | 18 | 6 |
| Emails per week | 8.33 | 1.25 |
| Promotional emails | 10 | 0 |
| Product launches | 7 | 2 |
| Editorial emails | 0 | 0 |
| Other emails | 1 | 4 |
| Discount frequency | 33.33% | 0.00% |
| Average discount | 15.00% | n/a |
| Most active day | Thursday | Friday |
| Most common campaign type | promotion | seasonal |
