Comparison across key tracked email marketing metrics.
| Metric | Bluemercury | Crown Affair |
|---|---|---|
| Total emails | 7 | 12 |
| Emails per week | 13.70 | 3.30 |
| Promotional emails | 5 | 4 |
| Product launches | 2 | 6 |
| Editorial emails | 0 | 2 |
| Other emails | 0 | 0 |
| Discount frequency | 42.86% | 25.00% |
| Average discount | 15.00% | 10.00% |
| Most active day | Friday | Tuesday |
| Most common campaign type | promotion | product_launch |