Biossance vs Bumble and bumble.
Comparison across key tracked email marketing metrics.
| Metric | Biossance | Bumble and bumble. |
|---|---|---|
| Total emails | 37 | 27 |
| Emails per week | 10.22 | 8.24 |
| Promotional emails | 35 | 20 |
| Product launches | 2 | 3 |
| Editorial emails | 0 | 1 |
| Other emails | 0 | 3 |
| Discount frequency | 94.59% | 55.56% |
| Average discount | 36.48% | 26.54% |
| Most active day | Sunday | Friday |
| Most common campaign type | promotion | promotion |
