Betabrand vs Impressions Online Boutique
Comparison across key tracked email marketing metrics.
| Metric | Betabrand | Impressions Online Boutique |
|---|---|---|
| Total emails | 13 | 6 |
| Emails per week | 7.66 | 7.06 |
| Promotional emails | 8 | 3 |
| Product launches | 5 | 0 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 3 |
| Discount frequency | 53.85% | 50.00% |
| Average discount | n/a | 10.00% |
| Most active day | Tuesday | Monday |
| Most common campaign type | collection_launch | promotion |
