Bésame Cosmetics vs Topicals
Comparison across key tracked email marketing metrics.
| Metric | Bésame Cosmetics | Topicals |
|---|---|---|
| Total emails | 16 | 7 |
| Emails per week | 9.03 | 4.62 |
| Promotional emails | 12 | 7 |
| Product launches | 1 | 0 |
| Editorial emails | 1 | 0 |
| Other emails | 2 | 0 |
| Discount frequency | 62.50% | 100.00% |
| Average discount | 10.00% | 12.50% |
| Most active day | Friday | Friday |
| Most common campaign type | promotion | promotion |
