Bésame Cosmetics vs Bumble and bumble.
Comparison across key tracked email marketing metrics.
| Metric | Bésame Cosmetics | Bumble and bumble. |
|---|---|---|
| Total emails | 6 | 38 |
| Emails per week | 12.25 | 8.74 |
| Promotional emails | 5 | 30 |
| Product launches | 1 | 3 |
| Editorial emails | 0 | 1 |
| Other emails | 0 | 4 |
| Discount frequency | 66.67% | 63.16% |
| Average discount | 10.00% | 25.91% |
| Most active day | Thursday | Friday |
| Most common campaign type | promotion | promotion |
