BABOON TO THE MOON vs Rothy's

Comparison across key tracked email marketing metrics.

Metric BABOON TO THE MOON Rothy's
Total emails 12 7
Emails per week 2.45 5.52
Promotional emails 8 3
Product launches 3 0
Editorial emails 1 0
Other emails 0 4
Discount frequency 33.33% 28.57%
Average discount 25.00% n/a
Most active day Wednesday Monday
Most common campaign type promotion promotion