Aveda Online vs Jo Malone London

Comparison across key tracked email marketing metrics.

Metric Aveda Online Jo Malone London
Total emails 54 19
Emails per week 15.47 5.52
Promotional emails 39 18
Product launches 11 3
Editorial emails 2 0
Other emails 2 0
Discount frequency 53.70% 89.47%
Average discount 23.18% 10.00%
Most active day Sunday Sunday
Most common campaign type promotion seasonal