Aveda Online vs Good Molecules

Comparison across key tracked email marketing metrics.

Metric Aveda Online Good Molecules
Total emails 75 6
Emails per week 16.18 9.33
Promotional emails 57 2
Product launches 13 0
Editorial emails 2 2
Other emails 3 2
Discount frequency 60.00% 16.67%
Average discount 23.65% n/a
Most active day Sunday Friday
Most common campaign type promotion retention