Aveda Online vs Drunk Elephant

Comparison across key tracked email marketing metrics.

Metric Aveda Online Drunk Elephant
Total emails 75 6
Emails per week 16.18 8.01
Promotional emails 57 6
Product launches 13 0
Editorial emails 2 0
Other emails 3 0
Discount frequency 60.00% 100.00%
Average discount 23.65% 15.00%
Most active day Sunday Friday
Most common campaign type promotion promotion