Articture vs Jo Malone London
Comparison across key tracked email marketing metrics.
| Metric | Articture | Jo Malone London |
|---|---|---|
| Total emails | 6 | 38 |
| Emails per week | 8.25 | 6.09 |
| Promotional emails | 4 | 35 |
| Product launches | 0 | 8 |
| Editorial emails | 1 | 0 |
| Other emails | 1 | 0 |
| Discount frequency | 33.33% | 89.47% |
| Average discount | 15.00% | 10.00% |
| Most active day | Thursday | Wednesday |
| Most common campaign type | promotion | seasonal |
