Comparison across key tracked email marketing metrics.
| Metric | Articture | Bespoke Post |
|---|---|---|
| Total emails | 6 | 25 |
| Emails per week | 8.25 | 6.46 |
| Promotional emails | 4 | 12 |
| Product launches | 0 | 5 |
| Editorial emails | 1 | 3 |
| Other emails | 1 | 5 |
| Discount frequency | 33.33% | 20.00% |
| Average discount | 15.00% | 25.00% |
| Most active day | Thursday | Monday |
| Most common campaign type | promotion | promotion |