Art of Ping Pong vs Articture

Comparison across key tracked email marketing metrics.

Metric Art of Ping Pong Articture
Total emails 9 6
Emails per week 2.70 8.25
Promotional emails 2 4
Product launches 1 0
Editorial emails 2 1
Other emails 4 1
Discount frequency 11.11% 33.33%
Average discount n/a 15.00%
Most active day Tuesday Thursday
Most common campaign type announcement promotion