amika vs Good Molecules

Comparison across key tracked email marketing metrics.

Metric amika Good Molecules
Total emails 11 6
Emails per week 2.67 9.33
Promotional emails 7 2
Product launches 0 0
Editorial emails 1 2
Other emails 3 2
Discount frequency 36.36% 16.67%
Average discount 20.00% n/a
Most active day Monday Friday
Most common campaign type promotion retention