amika vs Bluemercury
Comparison across key tracked email marketing metrics.
| Metric | amika | Bluemercury |
|---|---|---|
| Total emails | 10 | 7 |
| Emails per week | 2.72 | 13.70 |
| Promotional emails | 6 | 5 |
| Product launches | 0 | 2 |
| Editorial emails | 1 | 0 |
| Other emails | 3 | 0 |
| Discount frequency | 30.00% | 42.86% |
| Average discount | 20.00% | 15.00% |
| Most active day | Wednesday | Friday |
| Most common campaign type | promotion | promotion |
