amika vs Aveda Online

Comparison across key tracked email marketing metrics.

Metric amika Aveda Online
Total emails 8 54
Emails per week 2.81 15.47
Promotional emails 5 39
Product launches 0 11
Editorial emails 1 2
Other emails 2 2
Discount frequency 37.50% 53.70%
Average discount 20.00% 23.18%
Most active day Saturday Sunday
Most common campaign type promotion promotion