Comparison across key tracked email marketing metrics.
| Metric | ALO Men | Gooseberry |
|---|---|---|
| Total emails | 11 | 6 |
| Emails per week | 6.82 | 5.33 |
| Promotional emails | 5 | 5 |
| Product launches | 0 | 0 |
| Editorial emails | 1 | 0 |
| Other emails | 5 | 1 |
| Discount frequency | 27.27% | 66.67% |
| Average discount | 30.00% | 15.00% |
| Most active day | Wednesday | Monday |
| Most common campaign type | promotion | promotion |