Comparison across key tracked email marketing metrics.
| Metric | ALO Men | Bespoke Post |
|---|---|---|
| Total emails | 8 | 23 |
| Emails per week | 7.47 | 6.77 |
| Promotional emails | 3 | 11 |
| Product launches | 0 | 5 |
| Editorial emails | 1 | 3 |
| Other emails | 4 | 4 |
| Discount frequency | 12.50% | 21.74% |
| Average discount | 30.00% | 25.00% |
| Most active day | Wednesday | Monday |
| Most common campaign type | seasonal | promotion |