Allkinds vs Dollar Shave Club

Comparison across key tracked email marketing metrics.

Metric Allkinds Dollar Shave Club
Total emails 6 69
Emails per week 3.64 15.09
Promotional emails 4 69
Product launches 4 2
Editorial emails 0 0
Other emails 0 0
Discount frequency 50.00% 100.00%
Average discount 30.00% 74.32%
Most active day Thursday Wednesday
Most common campaign type promotion promotion