19/99 Beauty vs Well People

Comparison across key tracked email marketing metrics.

Metric 19/99 Beauty Well People
Total emails 6 25
Emails per week 3.72 4.19
Promotional emails 4 24
Product launches 0 4
Editorial emails 1 1
Other emails 1 0
Discount frequency 33.33% 96.00%
Average discount 15.00% 18.33%
Most active day Thursday Thursday
Most common campaign type promotion promotion