19/99 Beauty vs Supergoop!

Comparison across key tracked email marketing metrics.

Metric 19/99 Beauty Supergoop!
Total emails 6 11
Emails per week 3.72 6.07
Promotional emails 4 7
Product launches 0 0
Editorial emails 1 1
Other emails 1 3
Discount frequency 33.33% 54.55%
Average discount 15.00% 25.00%
Most active day Thursday Friday
Most common campaign type promotion promotion