19/99 Beauty vs BYREDO

Comparison across key tracked email marketing metrics.

Metric 19/99 Beauty BYREDO
Total emails 6 15
Emails per week 3.72 2.57
Promotional emails 4 11
Product launches 0 5
Editorial emails 1 1
Other emails 1 0
Discount frequency 33.33% 73.33%
Average discount 15.00% n/a
Most active day Thursday Tuesday
Most common campaign type promotion seasonal