19/99 Beauty vs amika
Comparison across key tracked email marketing metrics.
| Metric | 19/99 Beauty | amika |
|---|---|---|
| Total emails | 6 | 15 |
| Emails per week | 3.72 | 2.92 |
| Promotional emails | 4 | 10 |
| Product launches | 0 | 0 |
| Editorial emails | 1 | 1 |
| Other emails | 1 | 4 |
| Discount frequency | 33.33% | 46.67% |
| Average discount | 15.00% | 20.00% |
| Most active day | Thursday | Monday |
| Most common campaign type | promotion | promotion |
